Not all honey is created equal

We understand the critical role bees play in supporting our ecosystem. Unfortunately, not all honey is created like ours. Your choice matters, it’s in your hands.

Our bees and beekeepers underpin the food we eat, the air we breathe, and the ecosystems we depend on can thrive. They pollinate our food supply, help produce the seeds that support plant life, which in turn, support the overall health of our planet by filtering the water we drink, and nourish the soils we rely on.

Beechworth Honey starts and ends with bees and nature…

Why it is important to choose Australian honey

1 in 3 mouthfuls of food is pollinated by bees

Choose healthy, pollinated produce

Honeybees are so much more than just honey! They are essential pollinators for most fruits, vegetables, nuts, and seeds. A fresh and healthy food supply depends on bees for pollination.

Bees pollinate 80% of all flowering plants that feed birds and animals

Choose beautiful, pollinated flora

Honeybees play a vital role in pollination, helping flowers produce seeds that grow supports plant life. Bees pollinate flowers which leads to seed formation and the growth of new trees and plants, thriving and healthy ecosystems.

Bees help pollinate trees giving us clean air to breathe

Choose a healthy, pollinated planet

Through pollination, honeybees help produce plant life which absorb carbon dioxide and release oxygen. Their role in plant reproduction also prevents soil erosion and enriches the earth with organic matter. Additionally, thriving vegetation filters rainwater, reduces runoff, and keeps waterways clean.

But… Have you heard of fake honey?

Honey should never be a mystery. Real Australian honey can be traced back to the hive, from bee to beekeeper, tree to table.

Fake honey is honey that has been tampered with, either diluted with sugar syrups, chemically processed, or produced through unnatural methods like force-feeding bees sugar instead of allowing them to forage in nature. How can you tell the difference?

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Know you’re choosing Australian honey

Choose reputable honey brands that support bees, beekeepers, and the health of our planet.

To verify that you’re choosing genuine Australian honey, check the product packaging for the Australian Country of Origin logo. Look for labelling that explicitly states ‘Product of Australia from 100% Australian honey’.

Beechworth Honey Country of Origin Label Australian Honey

Don’t be fooled, the cost of fake honey has an impact. Your choice matters!

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How do we trace our honey from hive to jar?

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